CEOs are likely aware that data centers can be mission critical to their organization’s operations or service offerings. Downtime is not only expensive, but it also can negatively impact the core mission, products, or service offerings of an organization. At a minimum, it can lead to day-to-day disruptions for employees. For this reason, CEOs may be more receptive to energy efficiency measures when framed in terms of the added reliability and resiliency benefits, they provide.
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